Privacy Policy for XENA Intelligence
XENA Intelligence Inc. (“XENA,” “we,” “us,” or “our”) is committed to protecting your privacy.
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, request a demo, use our services, or otherwise interact with XENA.
By using our website or providing information to us, you agree to the practices described in this Privacy Policy.
1. Scope of This Privacy Policy
This Privacy Policy applies to information collected through our website, landing pages, forms, customer onboarding, communications, and any related online services operated by XENA.
It does not apply to:
Websites, apps, or services we do not own or control
Third-party sites linked to or from our website
Marketplace platforms such as Amazon, Walmart, Noon, etc. (their policies apply separately)
2. Personal Information We Collect
We may collect the following categories of personal information:
2.1 Information You Provide
Name, company name
Email address, phone number, contact details
Account login credentials (if applicable)
Information submitted during demos, onboarding, or customer support interactions
Business information provided for service delivery
2.2 Information Collected Automatically
We may automatically collect information through cookies, server logs, and similar technologies, including:
IP address
Browser type and version
Device identifiers
Operating system
Pages viewed, links clicked, time spent
Referring and exit pages
Search queries and navigation behavior
2.3 Information from Third Parties
We may receive information from:
Marketplace APIs (such as Amazon SP-API), where permitted
Analytics or marketing partners
Social media platforms if you engage with our content
We only receive data necessary to provide and improve our services.3. Cookies and Tracking Technologies
We use cookies and similar technologies to improve your experience, analyze traffic, and support our marketing efforts.
3.1 Types of Cookies We Use
Strictly Necessary Cookies: Required for site operation.
Performance Cookies: Measure usage and improve site performance.
Functional Cookies: Store user preferences and enhance usability.
Targeting & Advertising Cookies: Deliver relevant ads and analyze campaign effectiveness.
Your browser may give you the ability to block or delete cookies. Certain features may not function properly if cookies are disabled.
4. How We Use Your Information
We may use personal information for the following purposes:
Provide, maintain, and improve our services
Respond to inquiries, provide demos, and offer customer support
Personalize your experience
Send updates, marketing communication, or service information (you may opt out at any time)
Analyze site performance, usage trends, and product effectiveness
Protect our rights, prevent fraud, and ensure platform security
Comply with legal obligations
5. Marketing, Analytics & Advertising
We may use analytics tools and advertising partners to understand user behavior and improve our content or campaigns.
These partners may collect non-identifiable information about your interactions with our website.
You may opt out of targeted advertising via browser settings or device-level ad settings.
6. Disclosure of Personal Information
We may share information with:
6.1 Service Providers
Trusted third parties who support:
Hosting and cloud services
Analytics and performance measurement
CRM and communication platforms
Marketing, advertising, and attribution tools
Payment processing or compliance
These providers may only use your information to perform services for us.
6.2 Business Transfers
If Xena is involved in a merger, acquisition, financing, or asset sale, your information may be transferred as part of the transaction.
6.3 Legal Requirements
We may disclose information if required to:
Comply with applicable laws or regulations
Respond to legal process or government requests
Protect our rights, users, or the public
6.4 Aggregated or De-Identified Information
We may share non-identifiable aggregated data for analytics or research.
7. Sensitive Personal Information
We do not knowingly collect or process sensitive personal information such as:
Health data, biometric data
Government-issued identifiers
Financial account details
Data revealing race, religion, or sexual orientation
Please do not provide such information unless explicitly required.
8. Children’s Privacy
Our website and services are not intended for children under 13, and we do not knowingly collect data from children.
If we learn we have collected such information, we will delete it promptly.
9. International Data Transfers
Because Xena operates globally, your personal information may be processed in countries other than your own, including the United States.
We implement appropriate safeguards to ensure your information remains protected, including contractual clauses when required by law.
10. Data Retention
We retain personal information only for as long as necessary to:
Provide our services
Meet legal or regulatory obligations
Resolve disputes
Enforce agreements
Analytics and device data collected via cookies are generally retained for 12–24 months, unless legally required to retain them longer.
11. Security
We implement reasonable physical, technical, and administrative measures to protect your information from unauthorized access, disclosure, alteration, or destruction.
However, no method of transmission over the internet is 100% secure.
12. Your Rights
Depending on your location, you may have the right to:
Access the personal information we hold about you
Request correction or deletion
Request restriction or object to processing
Request data portability
Opt out of marketing communications
Withdraw consent when processing is based on consent
Residents of regions such as the EU/EEA, UK, California (CCPA/CPRA), and Nevada may have additional rights.
To exercise your rights, email us at: contact@xenaintelligence.com
We will respond within the timeframe required by law.
13. Third-Party Links
Our website may contain links to third-party websites.
We are not responsible for the privacy practices or content of these websites.
14. Marketplace API Compliance (If Applicable)
When using APIs provided by marketplaces (such as Amazon SP-API), we handle data according to the platform’s security and privacy requirements.
Personal data accessed via such APIs is used only to perform contracted services and never sold or shared for unrelated purposes.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of the page.
We encourage you to review this policy periodically to stay informed of how we protect your information.
16. Contact Us
If you have questions or concerns about this Privacy Policy,
please contact us at:
contact@xenaintelligence.com
Xena Intelligence Inc.
