FREE INSTANT AUDIT
What your score actually means.
Every product gets a 0–100 AI Visibility Score. The number reflects how consistently AI engines mention, recommend, and correctly describe your product compared to competitors in your exact category.
0–39
Critical
AI engines rarely mention you. Competitors dominate every relevant buyer query in your category.
FAQs
Got questions?
We’ve got answers.
Still have questions?
Contact us and we’ll help you out.
01
What exactly is AI SEO, and why does it matter for CPG right now?
AI SEO (sometimes called GEO, or Generative Engine Optimization) is the practice of optimizing your brand to be discovered and recommended by AI engines like ChatGPT, Amazon Rufus, Perplexity, and Google AI Overviews. Shoppers are shifting from search to AI driven recommendations, and the brands building visibility now will define their categories for years to come.
02
How is XENA SearchPanel different from a generic GEO tool?
Most GEO tools are built for SaaS and enterprise. SearchPanel is built specifically for DTC consumer brands. Beyond tracking visibility, we build a structured brand knowledge base that captures your products, claims, and positioning in one place, giving you the foundation to optimize content, messaging, and assets that influence how AI engines perceive and recommend your brand.
03
How quickly will I see real results after optimizing?
Most brands see measurable visibility improvements within 2 to 4 weeks. Larger gains, like becoming the default recommendation for high intent prompts, typically develop over 60 to 90 days as your brand authority compounds across engines.
04
Does this work for Amazon sellers, Shopify brands, or both?
Both. SearchPanel integrates with Shopify and Amazon to track and optimize visibility across ChatGPT, Perplexity, Gemini, and Amazon Rufus, covering both DTC and marketplace discovery.
05
Is there a free way to test before committing?
Yes. You can run a free AI Visibility Audit at xenaintelligence.com to see how your brand appears across major AI engines, what prompts your customers are asking, and where competitors are winning.
