Simplifying Shopping Kits: How XENA Helped Go2Kits Scale Rapidly on Amazon
450%
Sales Growth in 9 Months
5X
Growth of New SKU Launches
4
Global Marketplace
“XENA’s tailored solutions and automation accelerated our Amazon sales growth like never before.”
— Paul Dubois, Co-Founder , Go2Kits
Challenges
Expanding Brand Reach Amidst Growing Competition and Marketplace Complexity
Go2Kits, a company specializing in curated shopping kits, faced:
Fragmented Customer Targeting
Limited segmentation led to broad ad spend with suboptimal returns.
Under-optimized Product Listings
Listing content was inconsistent, lacking keyword focus and engaging visuals.
Difficulty Scaling Ads Efficiently
Manual campaign management caused delays and missed opportunities to capture demand.
“XENA’s technology and expertise allowed us to scale efficiently without sacrificing brand integrity.”
— Go2Kits
Solution
AI-Driven Strategy to Unlock Growth and Efficiency
XENA implemented a comprehensive growth plan:
Advanced Campaign Restructuring with Xena360
Automated keyword clustering and bid optimization focused on high-intent shopper segments.
Content Enhancement via BrandVoice AI
Created compelling product descriptions, bullet points, and A+ content to boost conversions.
Real-Time Analytics and Optimization
Continuous campaign and content performance monitoring enabled agile responses to trends.
“Their team truly understands marketplace dynamics and customer behavior.”
— Marketing Head, Go2Kits
Results
Driving Strong Growth and Market Positioning
Within 10 weeks:
Sales increased by 450% Sales Growth in 9 Months with a 5x Growth of New SKU Launches.
Product visibility grew by 115%, ranking Go2Kits among top sellers in curated shopping kits.
Cost per acquisition decreased by 20%, improving overall campaign profitability.
Enhanced listings and targeted ads resulted in higher shopper engagement and repeat purchases.
“The partnership with XENA transformed our approach to advertising and content management.”
— Operations Manager, Go2Kits
“XENA’s tailored solutions and automation accelerated our Amazon sales growth like never before.”
— Paul Dubois, Co-Founder , Go2Kits
Challenges
Expanding Brand Reach Amidst Growing Competition and Marketplace Complexity
Go2Kits, a company specializing in curated shopping kits, faced:
Fragmented Customer Targeting
Limited segmentation led to broad ad spend with suboptimal returns.
Under-optimized Product Listings
Listing content was inconsistent, lacking keyword focus and engaging visuals.
Difficulty Scaling Ads Efficiently
Manual campaign management caused delays and missed opportunities to capture demand.
“XENA’s technology and expertise allowed us to scale efficiently without sacrificing brand integrity.”
— Go2Kits
Solution
AI-Driven Strategy to Unlock Growth and Efficiency
XENA implemented a comprehensive growth plan:
Advanced Campaign Restructuring with Xena360
Automated keyword clustering and bid optimization focused on high-intent shopper segments.
Content Enhancement via BrandVoice AI
Created compelling product descriptions, bullet points, and A+ content to boost conversions.
Real-Time Analytics and Optimization
Continuous campaign and content performance monitoring enabled agile responses to trends.
“Their team truly understands marketplace dynamics and customer behavior.”
— Marketing Head, Go2Kits
Results
Driving Strong Growth and Market Positioning
Within 10 weeks:
Sales increased by 450% Sales Growth in 9 Months with a 5x Growth of New SKU Launches.
Product visibility grew by 115%, ranking Go2Kits among top sellers in curated shopping kits.
Cost per acquisition decreased by 20%, improving overall campaign profitability.
Enhanced listings and targeted ads resulted in higher shopper engagement and repeat purchases.
“The partnership with XENA transformed our approach to advertising and content management.”
— Operations Manager, Go2Kits
Ready to Unlock Data-Driven Growth?
Trusted by 50+ brands
Ready to Unlock Data-Driven Growth?
Trusted by 50+ brands
Ready to Unlock Data-Driven Growth?
Trusted by 50+ brands
Ready to Unlock Data-Driven Growth?
Trusted by 50+ brands